Permanent noindex approval hub
Mark’s goal: make Thomson number one in Cumbria for renewables and electrical services through accurate, useful, evidence-led improvements.
SEO implementation drafts — awaiting Mark’s approval. Nothing here is published or added to live navigation.
First review: Start here with the verified Lake District solar draft.
Status and progress
Every route below is a noindex, nofollow repository draft. These links are intentionally gathered here for review and are absent from live navigation, the footer and the sitemap.
01 · Homepage
Exact SEO title, simplified copy, trust figures, images and CTA placement.
Awaiting approval
Open draft02 · Priority service
Local battery route, reported Ashbridge and Frank evidence, process and FAQs.
Awaiting approval
Open draft03 · Priority service
Lake District and nearby-area solar route, farm/workshop image and Ashbridge result.
Awaiting approval
Open draft04 · Priority service
Home, business and fleet route, remote survey, safety copy and correct email.
Awaiting approval
Open draft05 · Priority service
Supplied Andersen installation evidence, safe process, affiliate disclosure and remote-survey CTA.
Repaired — awaiting approval
Open draft06 · Supporting location
Unique local context with coverage and evidence flags.
Awaiting approval
Open draft07 · Supporting location
Unique property-led village draft; no invented local project.
Awaiting approval
Open draft08 · Supporting location
Unique rural-property draft with cautious access and planning wording.
Awaiting approval
Open draft09 · Supporting location
Unique home, outbuilding and working-property context.
Awaiting approval
Open draft10 · Supporting location
Unique home, landlord and business context.
Awaiting approval
Open draft11 · Supporting location
Unique town and rural-property context with related-service route.
Awaiting approval
Open draft12 · Requested route
Requested approval route for Egremont electrical-service content.
Awaiting approval
Open draft13 · Requested route
Requested approval route for Workington electrical-service content.
Awaiting approval
Open draft14 · Requested route
Requested approval route for Cockermouth EV-charger content.
Awaiting approval
Open draftRepository audit report
Preferred approval hub: /seo-implementation-approval. Legacy hub alias: /seo-approval-drafts redirects to the preferred route without duplicate indexed content.
Andersen: repaired in place as the exact Astro route; no duplicate route was created. It is permanently marked as a draft, uses noindex,nofollow, is excluded from the sitemap and is absent from shared live chrome.
| Audited route | Status | Indexation / navigation check |
|---|---|---|
| /andersen-ev-charger-installation-cumbria | Repaired in place; permanent Andersen draft | noindex,nofollow · excluded from sitemap · no shared live chrome |
| /seo-implementation-drafts | Valid older approval-hub alias retained | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-homepage-seo | Valid permanent homepage draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /homepage-seo-draft | Valid legacy homepage draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /battery-storage-whitehaven | Verified working home battery draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /solar-panel-installation-lake-district | Valid preferred Lake District solar draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-solar-panel-installation-lake-district | Valid legacy Lake District solar draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /ev-charger-installation-west-cumbria | Verified working EV draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-solar-battery-seascale | Valid preferred Seascale draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /solar-battery-seascale | Valid legacy Seascale draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-solar-battery-gosforth | Valid preferred Gosforth draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /solar-battery-gosforth | Valid legacy Gosforth draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-solar-battery-eskdale | Valid preferred Eskdale draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /solar-battery-eskdale | Valid legacy Eskdale draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-solar-battery-egremont | Valid preferred Egremont draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /solar-battery-egremont | Valid legacy Egremont draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-solar-battery-workington | Valid preferred Workington draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /solar-battery-workington | Valid legacy Workington draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /draft-solar-battery-cockermouth | Valid preferred Cockermouth draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
| /solar-battery-cockermouth | Valid legacy Cockermouth draft | noindex,nofollow · excluded from sitemap · not linked in shared nav/footer |
Lake District link check
The Lake District draft’s internal links were checked against saved routes. No fake endpoint was added; the form remains on the existing handler.
Exists and renders the solar enquiry form; submits to the existing /api/sendEmail handler.
Exists as the combined live service route.
Exists as the live battery-storage service route.
Exists as the live EV charging service route.
Exists as the live electrical-installations service route.
Solar trust figures
The draft now shows exactly “400+ 5-Star Reviews” and “100+ Complete Installations”; both remain pending Mark accuracy approval before live use.
Asset and handler verification
Andersen stills: `/images/andersen-a2-stone-pillar-installation.webp`, `/images/andersen-a2-wood-finish-brick.webp`, `/images/andersen-wood-finish-additional.webp`, `/images/andersen-white.webp` and `/images/andersen-safety-test.webp`.
Andersen video: `/media/andersen-quartz-sigenergy.mp4`, with controls, a white-Andersen poster and written fallback text.
Solar: `/images/draft-lake-district-farm-solar.webp` is the genuine Thomson Electrical & Energy Solutions Ltd farm/workshop image used; no stock, placeholder or AI image was added.
Brand: `/images/thomson-logo.webp` and `/images/accreditation-suite.webp` are the official Thomson assets. The supplied branded van remains unused.
Working service and form routes
Live existing service route; not changed.
Live existing service/form route; not changed.
Live existing service/form route; not changed.
Live existing form route; uses /api/sendEmail.
Live existing form route; uses /api/sendEmail.
Existing server-side handler; no new endpoint created.
Open Mark approval items
Approval items
Mark’s explicit approval is needed before any draft becomes a live edit, campaign, public claim or scheduled content.
Daily useful work and order
Improve something useful each day: content, SEO, conversion paths, customer information, follow-up, local visibility or campaign assets. Judge progress by qualified enquiries and evidence, not unsupported reach claims.
Competitor research area
No competitor comparison is presented as completed in this save. The table is an explicit verification register; do not infer a competitor’s offer, price, guarantee, brand, accreditation, coverage or review position.
| Competitor | Service / location | Public evidence | Price + inclusions / exclusions | Brands | Guarantees | Accreditations | Coverage | Reviews | Content strengths / weaknesses | Source URL | Date checked | Needs verification |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| No competitor presented as completed research | Not recorded | No public source was verified in this save. | Not recorded; no price comparison made. | Not recorded. | Not recorded. | Not recorded. | Not recorded. | Not recorded. | Not recorded. | Not recorded. | Not recorded. | Needs verification before any comparison. |
Review public competitor websites, Google Business Profiles, public adverts, Companies House and MCS, NICEIC, RECC and TrustMark registers. Record exact wording, price, VAT, survey, scaffolding, DNO work, installation, batteries and exclusions, with source URL and date.
Log public evidence only, do not copy wording or imagery, do not denigrate competitors, and never treat an advertised “from” price as an apples-to-apples quote. Mark approves any public comparison.
Internal-linking map
The map connects live service pages, the three priority drafts, six supporting location drafts, blog posts and customer evidence. Verify every URL and anchor before publication.
| Source | Destination / route | Suggested anchor text | Implementation note |
|---|---|---|---|
| Homepage draft | /draft-homepage-seo | Free Battery Assessment · Get a Solar Quote · Get an EV Charger Quote | Proposal only; destinations below are live working routes. |
| Battery priority draft | /battery-storage-whitehaven | home battery storage Whitehaven · battery storage West Cumbria | Verified working noindex draft route; link to /solar-enquiry, /battery-storage and /solar-and-battery-cumbria after URL check. |
| Solar priority draft | /solar-panel-installation-lake-district | solar panel installation Lake District · solar PV Cumbria | Link to /solar-enquiry, /solar-panels and /solar-and-battery-cumbria after URL check. |
| EV priority draft | /ev-charger-installation-west-cumbria | EV charger installation West Cumbria · EV remote survey | Verified working noindex draft route; link to /ev-remote-survey, /ev-charging and /electrical-installations after URL check. |
| Six supporting location drafts | /draft-solar-battery-seascale · /draft-solar-battery-gosforth · /draft-solar-battery-eskdale · /draft-solar-battery-egremont · /draft-solar-battery-workington · /draft-solar-battery-cockermouth | solar and battery [location] · solar PV [location] | Use each page’s existing service and enquiry links; verify final service coverage first. |
| Existing service pages | /solar-and-battery-cumbria · /solar-panels · /battery-storage · /ev-charging · /electrical-installations | Solar & Battery Cumbria · solar panels · battery storage · EV charging · electrical installations | Use only where the destination genuinely answers the page question. |
| Blog posts | /blog | Cumbria solar and battery advice · practical EV charging guidance | Link to a specific existing article only after checking topic fit and rendered URL. |
| Customer case studies | No public case-study route found | Read the reported installation result | Do not fabricate a case-study URL; create one only after Mark supplies and approves a real route. |
No public case-study route was found for the supplied customer evidence. Do not create or link a guessed URL. Draft-to-draft links remain isolated in this hub and are not added to live navigation.
Local SEO, schema and link-building
Keep Thomson Electrical & Energy Solutions Ltd, 1a Sneckyeat Road Industrial Estate, Hensingham, Whitehaven, Cumbria, England, CA28 8PF, 01946 389 860, 07817 429 048 and mark@thomsonelectrical.co.uk consistent wherever published. Confirm GBP categories, service areas, hours, website and photos.
Use LocalBusiness and Service schema only with confirmed details; use FAQ schema only where the same FAQs are visible. Validate service-area wording and eligibility. Do not add hidden claims, fake ratings or a review aggregate without evidence.
Keep all drafts noindex and out of the sitemap. After approval, check robots, canonical, sitemap, redirects, duplicate titles, Search Console coverage and the rendered mobile page before any indexation change.
Use genuine reviews and customer evidence with permission. Preserve exact wording for direct quotes; do not invent quotes, gate reviews, incentivise positive reviews or turn reported results into guarantees.
Use descriptive factual alt text, the official logo, the accreditation suite and verified Thomson installation images only. Compress images, check Core Web Vitals and fix layout shift or slow-loading assets before launch.
Pursue relevant local directories and partners, trade-body or manufacturer listings, customer-approved case studies and genuinely useful local guides. Do not buy spam links, use private blog networks, copy content or create doorway pages.
Google Ads recommendations only
Recommendations only — no campaign launch, spend, account change or management can be performed from this connection. Mark must approve the setup.
Keyword themes
home battery storage Whitehaven; battery storage West Cumbria; solar battery Cumbria; battery assessment
Negative themes
jobs; careers; courses; DIY; used; second-hand; car battery; replacement battery; cheap parts
Ad-to-landing-page match
/battery-storage-whitehaven
Draft factual ad copy
Home battery storage in Whitehaven · Free battery assessment · Practical advice across West Cumbria.
Keyword themes
solar panel installation Lake District; solar PV Cumbria; solar panels Keswick; solar installer Windermere; rural solar installer
Negative themes
jobs; careers; courses; DIY; kit only; used panels; solar lights; free panels; calculator
Ad-to-landing-page match
/solar-panel-installation-lake-district
Draft factual ad copy
Solar panel installation across the Lake District · Request a free assessment · Property-led solar PV advice.
Keyword themes
EV charger installation Whitehaven; EV charger installer West Cumbria; home EV charger Workington; business EV charging Cumbria; fleet EV charger
Negative themes
jobs; careers; courses; DIY; used charger; portable charger; replacement cable; public charging station
Ad-to-landing-page match
/ev-charger-installation-west-cumbria
Draft factual ad copy
EV charger installation in West Cumbria · Home, business and fleet charging · Start the remote survey.
Measure successful form submits, phone clicks and WhatsApp clicks as separate conversion actions. Test consent, attribution and lead quality before optimisation; use existing site forms and handler.
Launch and ongoing management cannot be performed from this connection. Mark must approve campaigns, budgets, keywords, ad copy, tracking, destinations and publication status.
Risk and approval register
| Risk / item | Uncertain claim or decision | Required approval / evidence | Status |
|---|---|---|---|
| Figure approval | 400+ 5-Star Reviews and 100+ Complete Installations on the Lake District draft | Mark to confirm both figures and evidence before live use. | Open |
| Technical/spec claims | System ratings, equipment names, accreditation scope and safety wording | Match each claim to supplied evidence and current certificates; remove anything not verified. | Open |
| Customer evidence permission | Ashbridge and Frank McDowell reported results | Retain permission records; no direct quotes, guarantees, typical outcomes or payback promises. | Open |
| Image availability | Logo, accreditation suite, Sigenergy, solar and EV assets | Use only verified files in public/images; confirm customer/location association and licensing. | Open |
| Schema eligibility | LocalBusiness, Service and FAQ data | Use only accurate visible content, confirmed NAP and eligible markup; no fake review aggregate. | Open |
| Pricing | Fixed-price/no-hidden-cost messaging and any future prices | Mark to approve wording; do not add amounts or “from” prices without inclusions/exclusions. | Open |
| Guarantee wording | Manufacturer warranties and workmanship guarantee | Use only wording already verified in company content and confirm current terms before publication. | Open |
| Coverage | West Cumbria, Lake District, one-hour radius, Carlisle and Kendal priority | Mark to confirm served areas; keep Carlisle and Kendal lower priority as instructed. | Open |
Release rule: nothing in this hub is published, scheduled, added to live navigation or added to the sitemap. Mark’s approval is required for every open item above.